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How to: Tamron Pro Tips For Creative Imagery from Cars to Kitchens


Tip #1) AUTOMOTIVE PHOTOGRAPHY. When shooting automotive, make sure the scenery fits the image you are going for, get lower and use the sun to your advantage. Try to get the sun to shine in the lens a bit to give some natural lens flare. The photographer, Ian Jones, used his Tamron 35-150mm F2-2.8 and shot behind sticks to add some depth to this shot

© Ian Jones
© Ian Jones
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Tip #2) STOP THE ACTION. Shooting at an aperture around f/5 helps to grab as much detail in focus as possible. It’s ok to push your ISO a little bit for action shots since you want to have a high shutter speed to stop the motion.

© Ian Jones
© Ian Jones
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Tip #3) MAKE YOUR SUBJECT STANDOUT. In one of his favorite shots of this year, Ian Jones adjusted his settings so that the background is black and only Jay Leno stands out. Shooting in manual mode, Ian spot metered on the highlights, letting all the darkness drop into black.

© Ian Jones
© Ian Jones
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Tip #4) GO AHEAD AND GET WET. Given the fact that Tamron lenses have great weather sealing, Ian Jones wasn't afraid to push the boundaries and get a little wet for this shot taken inside a carwash. Set the camera to wide open to gather light in the dark environment and use a higher ISO to get the fast shutter speed to freeze the “splashes.”

© Ian Jones
© Ian Jones
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Tip #5) PHOTOGRAPH FOOD FROM ABOVE. When shooting these “hero” shots of food from above, make sure your aperture is around f/4 or f/5 to get everything in focus and show the detail of the food. Get good food shots by capturing the food at the right angle and making sure you push the saturation and shadows a bit to make the images pop.

© Ian Jones
© Ian Jones
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Tip #6) INCORPORATE ACTION IN YOUR FOOD IMAGES. Try to involve some type of action or motion with food or beverages to make a more interesting shot, like Ian Jones’ shot of the pouring of a cocktail. Shoot from a good angle and push the saturation a bit in post-production. Pushing the highlights just a touch in Photoshop® gives your image a more cinematic look. Use natural lighting when you can or use lighting like the Aputure® LS 600d Daylight LED positioned off to the side.

© Ian Jones
© Ian Jones
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Tip #7) THE SUN CAN BE YOUR BEST FRIEND. Put the sun behind your subject and angle yourself to get the sun shining just a tad into your lens to give you great natural lens flares. Putting the sun shining right in between the subjects provides nice balance.

© Ian Jones
© Ian Jones
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Tip #8) GET CLEAN REAL ESTATE SHOTS. Real estate photos, if done right, can provide a nice clean look. Shoot wide with a lens like Tamron’s 17-28mm and with an aperture set to around f/4 or f/5 to get as much of the room in focus as possible. Make sure you use a tripod and drop the yellows in your editing.

© Ian Jones
© Ian Jones
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